PWN SA

Change of Polish Scientific Publishers PWN online brand identity, development of the new content layout and navigating, complex redesign of PWN portal.

Internet portal development is a crucial objective in PWN strategy. Radical change of its visual conception resulted from the wish to approach customers and offer them an interesting content and form of thematic portal that would assist online bookshop sale.

WebStyle Systems has been asked to prepare new online identity of PWN. Project stage was preceded by detailed analyses based on plans, conceptions and requirements imposed by the publisher. As a result the following assumptions have been made:

• visual layer visual layer that unites tradition and modernity
• clear web site layout, intuitive navigation
• good visibility of elements leading to online bookshop
• small size of HTML/CSS code
• using the portal through simple text browsers (e.g. Lynx)
• the product that is easy to maintain and elastic in future development

Based on these assumption a new project of portal has developed and series of templates for various sets of content have been prepared. The official launch date is in September 2003.

PWN.pl portal is the treasury of knowledge about the world and Polish language. It is highly recommended to see the following departments of this web site:

• Encyclopedia (20 000 headwords in online version)
• The Universal Dictionary of the Polish Language (80 000 headwords in online version)
• Online Dictionaries of the Polish Language
• Word-help service
• Corpus of Polish

The site is in Polish mainly. You can read about PWN at English section of portal.

Polish Scientific Publishers PWN - Wydawnictwo Naukowe PWN SA is Central Europe's leading publisher of scientific, educational and professional literature as well as works of reference. PWN is a member of STM - International Association of Scientific, Technical and Medical Publishers, representing excellence in global professional publishing.